How to Embed an Instagram Widget On Shopify

Instagram widget

Undoubtedly Instagram is one of the major social media platforms for marketers to promote and grow their businesses. Whether it is a small or a big brand, everybody feels the need to be present on it. With approximately one billion monthly active users who share over 95 million posts per day, Instagram is indeed one of the biggest social media platforms on the internet.

Businesses have flourished using Instagram for promoting their products or services. More so, by embedding an Instagram widget on their website.

To Embed Instagram widget on the website, you need not be a technical expert and it can be done easily in a few easy steps.

Surveys suggest that 60% of Instagram users log into their accounts every day to check out what’s new. People are curious and want to know what is going on in the world every day. Instagram has slowly emerged as the perfect platform to keep people up to date with everything.

A large number of brands also take an active part in selling their products through Shopify. Shopify too has emerged as a brilliant platform to grow your business and to create an online shop.

Displaying Instagram feed on the web page is a new trend. Embedding Instagram Feed on the website saves the time of the marketers to update their website every now and then.

The mentioned can be performed through Instagram Widgets.

You can easily collect the content using hashtags, mentions, handles, etc.

Embedding Instagram Feed on the website is no technical task and can be easily done by following a few steps and don’t worry! You can do it without any technical expertise.  

While there are many tools available to embed Instagram feed on the website, we are listing below the Top 5 tools using which you can effectively and efficiently embed Instagram feed on your Shopify account.

Best Tools to Embed Instagram Widget On Shopify

1. Tagembed Widget

Tagembed is one of the best social media aggregation platforms to effectively embed Instagram feed on Shopify. With Tagembed, you can collect, curate, and present your Instagram feed and display it as an attractive widget on your website. Embedding an Instagram feed is the perfect solution to increase user engagement, website traffic & eventually conversions and sales.

Tagembed gives you multiple options to customize your feed as per your website. You can choose from a variety of themes, layouts, fonts, colors, and other branding options.

The advanced moderation feature lets you monitor the content before publishing it using the profanity filter. 

Using robust analytics, you can monitor the performance of the feed on your website. You can get a detailed report displaying the total impressions, number of views, clicks, and conversions.

2. Social Media Stream

While not only for Instagram, Social media stream can be integrated with various other social media platforms like Facebook, Pinterest, YouTube, Twitter, etc. While this seems slightly limited, embedding feed on the website can demonstrate how well you are active and communicate with the followers.

Social media stream allows you to display content from a user or a hashtag.

3. Insta Feed

Insta feed is a low-cost Shopify Instagram application that claims to be compatible with all devices and themes. The app also supports videos that can be hosted on the website and shared across Instagram.

You can display the number of likes and comments on the post to build your social proof. You can avail of a shoppable feature too on your posts but that can only happen when you upgrade your plan from the basic to pro.

4. Showcase

With the help of a showcase, you can turn your Instagram feed into shoppable galleries. This allows users to see and buy products directly from your Instagram feed. The app also lets you tag products in videos and photos to make it more convenient for users to shop.

You can customize as per your preferred colors, layout, and language too.

5. Insta Show

Insta Show is the perfect app to embed Instagram feed widget on Shopify if you aren’t technically sound. After installation, you can curate content from your Instagram gallery from different sources including tags, usernames, and URLs. According to your preference, you can adjust the height and width of the widget. The best part about this app is that you can add cool designs and themes in accordance with your website.


Instagram is unstoppable when it comes to daily active users and the number of users will only keep increasing with time. It’s high time you embed your Instagram Widget on your website for increased website traffic, more user engagement, more brand awareness, and value, and give a boost to your conversions and sales.

If you have not embedded your feed on your website and if you are a brand/business, then you most certainly are missing out on a lot of revenue and other additional benefits.

Get going now! Choose the app which suits you best and maximize your profits.

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