
One of the growing network of entrepreneurs are located in the UAE, making it a hub of business operations. The vibrant business landscapes and diverse population transformed business communication in the region. Whether you are selling services and products or marketing potential Ads, you must have a professional and compelling card design.
It is important to enhance your business development strategy by establishing a Brand Identity. Corporate cards not only increase visibility but also serve as the visual representation of the business.
Besides the digital communication tools, business cards are considered essential for marketing and sales in the UAE. Here are the top reasons to hold a business card as an Entrepreneur.
1. Improve Brand Visibility
Corporate environment needs an established brand identity to make real impact on the sector. It is necessary to stand out in the list of competitors. Through a conceptual business card, you can improve the visibility and influence others in the corporate world.
2. Engage Potential Clients
An efficient design and well-structured information on the commercial card gives a boost to engagement. The potential clients trust a business because of business cards, which represent authority and increase client engagement.
3. Network Growth
You can easily extend your commercial network through business cards. Its importance is at a greater extent during random meetings, corporate events, random meetups, or conferences. The practice leads to more recognition and networking opportunities.
4. Versatility
Throughout business communication, business cards are a convenient form of sharing your start-up’s relevant information. It allows you to exchange a range of information and service details.
Traditionally, the card contains contact information, your expertise, company name, and logo. It supports cross-cultural collaboration and idea exchange.
5. Establish Credibility
The success rate of any start-up is considered on the basis of its credibility across the market. If you are getting services of Business card printing Dubai, it might be possible that you are going to get an efficient and sustainable card design. These business cards are a great source to establish credibility and authority.
6. Increase Follow-Ups
When you launch a new business in the market, it needs a structured campaign of branding to get more engagement and follow-ups from potential leads. A business card plays well in this case by giving your potential customers hassle-free contact sources. It increases the follow-up ratio, leading to high-end sales.
7. Sustainable Connection
Business card is a physical form of your brand, so it builds a real-life connection with your partners, stakeholders and target audience. Contacts on digital devices get missed across the inbox, social media feeds, chatbox, and mail. Therefore, an efficiently designed business card is a sustainable option to connect with your customer’s offline.
8. Alignment with Middle-Eastern Culture
To bring an impact across business operations and relationships, you must align business with local culture and community practices. Business cards are a part of the UAE’s commercial culture. It will represent your brand as a culturally-driven and reliable business.
9. Personal Touch
Business development strategy revolves around a sense of understanding between customers and owners. Exchanging business cards will add a personal touch. Providing a card, you can set a meaningful exchange to build strong future relationships.
HOW TO DESIGN AN IMPACTFUL BUSINESS CARD FOR UAE ENTREPRENEURS?
Setting up a new business in the UAE market is all about the unique blend of marketing and branding to stand out from the crowd. The commercial growth of the UAE revolves around traditional business ideas, development strategy, and culturally driven business communication style.
If you are looking for a printing company in UAE, you should keep knowledge about designing. There are different ideas to create an impactful business cards for UAE entrepreneurs.
Development strategy and culturally-driven business communication style.
If you are looking for a printing company UAE, you should keep knowledge about designing. There are different ideas to create an impactful business cards for UAE entrepreneurs.
Here are some of the basic ideas to design an efficient business card.
Logo & Design Concept
Before you get over-whelmed with different ideas out there for the business card, you need to search the target audience, industry dynamics and service or product nature. You can brainstorm ideas and concept before finalising your card’s design.
Contact Information
The first thing to be added on your business card, is your contact information. It should include your phone number, email address, social media handles and official address and Fax details.
Brand-Focused Colour Theme
The business card must set a memory to your potential leads’ mind. You can capture the attention of your clients through a brand-focused theme that aligns with the business’s core nature.
Typography
As the business card is the first impression of your brand, the typography can make or break the situation for your leads. You should align the typography according to the standards of your brand.
Language
If you are entering the UAE’s marketplace, you must design the card according to their culture and language requirements. It should be written both in English and Arabic to give a sense of integrity and diversity.
Local Standards
It is also important to gain knowledge about local standards of printing. You must understand the sizes and ratios of business cards that are standardised in the UAE.
CTA
The main reason for designing a business card is engagement and networking with potential clients. So, it is important to add a clear and concise Call to Action (CTA).
By considering the above points and brainstorming unique ideas according to your business, you can produce well-developed business cards that will enhance visibility, customer engagement and sales generation for your start-ups.
ENDING NOTES
As we are living in the technologically advanced era, entrepreneurs are investing more into the digital platforms to build their brand’s visibility and authority. But the requirement of business cards cannot be denied. If you are starting your business across the UAE’s market, you should have a structured strategy to develop your business. Business cards are still the most important part of branding and marketing for businesses in the Middle East. Besides its utilisation, it has been a significant part of their business and corporate culture. So, your commercial card must carry all the details that the local community wants in the region.