A Short Guide To Start An Online Ludo Game Business In India

online ludo game

As per the IBEF, there were 15 billion games downloaded in FY22, making India the largest consumer of mobile games worldwide. India is also the only gaming market that has shown consistent growth in smartphone game downloads in the last 3 years. Online games are becoming one of the major modes of entertainment for youth in the country. Furthermore, games like Ludo have been widely accepted since the lockdown times. With this, there is also an increase in Ludo game development firms in the country.

A Ludo game development company in India is now focusing on producing real money games like Ludo, Poker, Casino, etc. The user can earn real money by playing these games. Launching real money games like Ludo benefits both parties: the user as well as the Ludo game development company.

If you have decided to start an online Ludo game business, then, in this blog you will find a step-by-step approach to starting the business. So let’s move further and start with exploring Ludo game businesses.

About the Online Ludo Game Business

You already know that Ludo is a board game that can be played with multiple players, and all four tokens of each player need to reach the centre (the destination) to win the game. This game has been developed to be played online and launched on app stores with various features, a dynamic user interface, and integrations. A Ludo game business provides the user with a platform to play Ludo digitally. With the help of the dynamic features of the game, you can play the game with family, friends, or guest players. The game business takes care of the features, platform, and all-around functioning of the game to make it more engaging.

Now, let’s move on to the actionable steps to begin your Ludo business.

Courses of Actions to Start an Online Ludo Game Business in India

Step 1: Researching the market, audience, and competitors

The initial phases of starting a business require researching the market, your target audiences, and the expected competitors. You can make informed decisions by having analytics, data, and authentic insights about the market. It is important to know the target audience before selecting features. Researching the competitors will help you make your Ludo game more unique.

Step 2: Defining your goals and objectives

The second step is to formulate the objectives and goals for your business. Here, you need to think about the targets, long-term and short-term goals, and possible features that you want in your game. You will also need to decide on your budget and set up the finances accordingly.

Step 3: Finding a proven Ludo development company or software

You can decide to develop the Ludo game either with the help of a game development company or with the software on your own. In either of the choices, it is recommended to select an authentic game development service provider or a software that is reliable in the market. In the case of a company, take a look at the experience, team, and cost of the game’s development.

Step 4: Marketing Strategies and Promotional Activities

After the development and launch of the game, now is the time for marketing and promotion of the game. Here, you will formulate marketing strategies to make your game successful. Moreover, you will need to perform marketing and promotional activities to increase awareness and visibility of the game.

Read More: Graphic Designing Company in India.


Establishing a game development business is a tall order. Hopefully, by following these key courses of action, you may start your online Ludo game business. To thrive, choose your business model carefully and consider all the laws and regulations thoroughly.