The business of mobile apps is at an all time high these days. With the dependence on mobiles and apps increasing like never before, it is evident that people will try to make the most of it as well as they can. This is why many companies are indulging in app building.
However, what do you do if you don’t have a technical background? Do you leave it all just because you can’t venture in that direction with no technical knowledge? Or do you hire a technical team with absolutely no knowledge in to the system and hope to learn eventually?
None of the above
The best thing to do when faced with such a situation is to simply put o your business cap and become a mobile application reseller. A reseller essentially buys the apps from an app development company, gets it white labelled and customized and then sells it to another company at a higher price.
They basically charge a fee for finding the solution and then getting it branded as per their client’s requirement. The process is simple and the money is quite good. But there are a few things that all app resellers have to bear in mind. Let us take a look at them:
Don’t wait for the order
Often times, people get mobile apps only after someone has enquired with them about it. That may not be the right approach all the time. You might consider looking up cheap and yet popular mobile apps and keeping them ready for your customers.
This means when your customers call you or enquire with you about an app, you don’t have to wait for it. You already have it, so you will know everything about it and therefore be in a better position to make a sales pitch. What’s more, you will also be able to hand it over and deliver it to your customers a lot faster.
Name it right away
Name recall is the first thing of importance when it comes to mobile apps. People don’t always know you but if you have a catchy name and a great design, your name recall will be much higher. You will be able to instantly make your app available to whoever searches it.
The probability of searching the app is also much higher and therefore, it directly results in better sales. When someone approaches you to purchase the app, you simply have to reskin the app and hand it over.
White labeled applications
A white labeled app is a must if you want to resell. People obviously want their apps to be released under their brand name and with their logos. They are not just going to “accept” the name you have given to it just because.
So, if you are making app reselling your primary business, then you must hire an independent team of technical support that can white label these apps with your customer’s details and launch them on the app store for them.
If you find a company that sells you a white labelled app, then you will save a lot of money and end up increasing your profit margin heavily. On the whole, app reselling is a very profitable business to undertake, so go for it NOW!