Website designing is only half the work done for digital marketing. There is a lot of other stuff which have to fulfil to get desired results. SEO Services is one of the main aspects for branding and popularising our website. Most of the SEO Company in Gurgaon follows the latest trends of 2021 to beat the competition and get Google ranking.
There is several tried and tested formula for SEO services. Every SEO company has their strategies for getting in rank. But some are fundamental and must be applied procedures for every website—more than half of the work done if we follow these 7 tips for our SEO.
Search Engine Optimization for SEO Company
Do not use long and complex sentences: People do not like difficult words and complex sentences to read. Make sure our sentence is understandable to our audience and use simple and familiar words to describe anything. It increases the engagement on content and maintains for a long. We should also optimize our heading.
- Use common words
- Use short sentences
- Put keywords in it
- Optimize your heading
Make Short paragraphs: Sometimes, SEO company want to focus on a particular thing, but it automatically hide in long sections, so it is evident that we write in short paragraphs, just like a conversation for two people or we are talking to our audiences.
- Less than 300 words
- Use one-liners
- Bold or link some valid words
Use internal & External Links: These are very important in SEO services because internal links make sure that our audience interacts with our content and find all necessary and related information on the same website. In the same way, external links is also essential, through which we help our audience to get more knowledge. It decreases bounce rate and increases traffic.
- At least 1-2 internal links
- Up to 2-3 external links
- Only related keywords
Write Meta description for your post: Meta tags and Meta description is for Google or any other search engines to understand what information your content has carried. On that basis, they rank your content and show it on searches.
- Related to keyword
- Must include your keyword
- Short and descriptive
Use your keyword throughout the post: Regular posting and blogging increase your visibility on various platforms and ensure our content should have a focus keyword throughout the post. It is easy for Google to understand the content. Categorization of the post is also done for easy navigation.
- 2% of total contents
- Use related phrases
- Keyword in the first paragraph
Rename the Images before uploading them: Most of the time, we download images from Google and paste them directly on our post, But it is having 2 issues, First images may behave copyright issue, and Google may not relate the picture because of their default name. For this, we should rename the photos and try to buy copyrights for the future.
- High-quality images
- Rename related to your keywords
- Responsive on all devices
Speed of website: All things are useless if our site takes much more time to open than usual. We must ensure our hosting provider great rate, and we make a light website as we can. Delete all unnecessary items and upload compressed images.
- Get good hosting
- Compressed Images
- Delete unnecessary plugins and themes
SEO is one of the main parts of digital marketing. After website designing, we make sure our website reach every client. SEO provide green signals about our contents and get noticed by search engines. Most of the SEO Company in Delhi NCR & Gurgaon (India) follows these trends after Covid-19.
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